CSR in India
Steering Business toward Social Change
CSR in India Steering Business toward Social Change
For too long CSR in India had been left to non-directional, haphazard do-gooding; 'Governance' – the process through which decisions are taken – of CSR through the law is expected to inject greater professionalism in the full range of CSR operations.
This latest book by Kshama V Kaushik and the team at Thought Arbitrage, is a contribution to the effort to reduce some of the nebulousness that characterises CSR and bridge the gap in systemic formality between CSR and other disciplines. We expect the book to be a reference for corporates, a handbook for practitioners including NGOs and implementing partners and a resource book for academicians.
This book draws on international and national best practices, academic theories and examples from ground-level work. It is designed as a go-to publication for all facets of sustainability, both operations and governance, to improve accountability and transparency of all constituents of CSR.
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Book Reviews
Review by R Krishnan, Former President ICSI in the Chartered Secretary, June 2017
Kshama deserves congratulations for bringing out an innovative Treatise on CSR making it a challenging contribution to the literature on the subject. She has given a bird's eye view of CSR situation prevailing in the developed countries. The book is a refreshing comprehensive presentation of the history, rationale and the arrival of the concept on Corporate platform. She has dealt with wide range of issues in India and internationally.
Financial Express, June 2017
Kshama V Kaushik, in her book, CSR in India: Steering Business Toward Social Change, provides a kind of omnibus on the issue of corporate social responsibility. The book discusses not just the meaning, coverage and implementation of CSR in India, but also provides a view of what companies have been doing. The author believes that by doing good, companies can enhance their social capital.
Review by Dr Sundar Venkatesh, Professor, Asian Institute of Technology, Thailand
"Kshama brings her recognizable style of blending concepts and practice to produce a book that covers both the 'do what' and 'do how' of CSR. The book elegantly demonstrates why businesses need to be steered towards CSR and how."
Review by Mathew Cherian, CEO, HelpAge India
"There are very few books on CSR. This book by Kshama Kaushik is a great addition to the involvement of business in the welfare and development of society. The non-profits involved in CSR must read this book and will find it truly useful."
Review by Ashok Banerjee, Professor (Finance & Control), IIM Calcutta
"The book provides a comprehensive discourse on the evolution of Corporate Social Responsibility (CSR). The authors narrate history of corporate greed and its scant regard for any social responsibility and thereby debate the usefulness, if any, of mandatory CSR spend by corporate."
Review by D S Rawat, Secretary General, ASSOCHAM
"The book is a perfectionist's work in letter and spirit. The CSR-concepts to cases, strategies, program impact, regulations as well as road-map are well blended in the book."